No more tears when it comes to predicting mildness of babycare formulations
As consumers, 19.3% of us have experienced a skin reaction to a product in the last month and 37% of us have avoided using skincare products due to previous flare-ups.* So imagine how it feels as a new parent to start putting creams and lotions on your newborn’s...
Mildness to skin infographic
In this eye-catching infographic, we summarise the results of our 2 year R&D programme into improving the accuracy of skin mildness testing. The infographic shares some of the background statistics about why a new generation of mildness tests is long overdue and...
Skin mildness webinar: we answer your questions
In September, we were delighted to partner with Personal Care magazine and our testing colleagues at Cutest, to share the results of our 2 year R&D project looking at a new, more accurate in vitro test for skin mildness. In the webinar broadcast, we explained: Why...
Determining the antioxidant potential of 5 active ingredients
This case study describes a study to determine the antioxidant potential of 5 different active ingredients, being considered for the formulation of a new anti-ageing skincare product